Ashland Home

Laguna Hills, CA

Ashland Home is a unique organization: they help women alcoholics get sober for free, and they receive no outside funding from anyone other than individual donors – no insurance nor government funding of any kind.

The Board of Directors invited Avenir primarily to help modernize its online presence to enable women seeking help to find out about the program. 

The brief for this project was to project love, light, and hope for those seeking help and those wanting to support Ashland. Through imagery, colors and a clean minimalistic aesthetic, Avenir helped Ashland gracefully stay up with the times while staying consistent with its mission and ethos.